Contech Accessories
In this comprehensive design project, we orchestrated the redesign of three interconnected websites, each boasting distinct yet closely related brands. Our approach seamlessly harmonised the user experience across these platforms, ensuring a unified and intuitive journey that celebrated the unique identities of each brand.
Ui Design
Ux Design
Information Architecture
Contech is a building supplys company featuring three interconnected yet distinct brands. Two of these brands share closely related naming conventions, while the third has a more distinct identity.
At a glance, the three websites appear as straightforward, product-focused platforms. However, given the intricacies of the three brands and relaative size of the budget, we had to identify a solution that catered to the needs of all three brands.
By leveraging colour as the primary distinguishing factor amoung each brand, we launched three unique websites that utilized shared templates. The approach enabled the client to fulfil their business requirements without exceeding their budgetary constraints.
This UI design update was instrumental in modernizing the brand, infusing it with contemporary elements that brought a fresh and appealing look.
As a result, the brand now stands on par with its competitors, reflecting a cutting-edge interface that resonates with modern user expectations.
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